Tag: networking

• How to make joined-up working work well: a nifty idea

  One thing I love about being a public affairs professional is talking to loads of different people and picking up inspiring success stories; then sharing them. Looking back on 2013, The Homework Club – set up by Reading Refugee Support Group (RRSG) and The Abbey School struck me as a nifty idea THAT WORKS. It…

  Sofija Opacic

  December 12, 2013

  campaigning, communication

  children and young people, networking, public affairs, secondary schools, voluntary organisations

• 10 questions to ask before setting up a small business

  A friend recently asked me for some advice on setting up a small business from scratch. Let’s call her April. She had a few ideas; and simply needed someone to help her frame her thoughts. In a bid to make her life – and yours – a little easier I cobbled together 10 questions to…

  Sofija Opacic

  December 5, 2013

  communication

  business, communication, enterprise, networking

• How to create powerful key messages

  Key messages capture the essence of something that you want to communicate. They’re bits of information that people/organisations want their target audiences to know. They articulate what you do, what you believe in and how your work benefits people’s lives, the planet. . . Here’s a couple of key messages to chew on: “The melting Arctic is…

  Sofija Opacic

  November 21, 2013

  campaigning, communication, lobbying, policy, public affairs

  communication, lobbying, networking, policy, public affairs, writing

• When maybe means no

  “What do they mean?” How many times have you been asked this question by a friend who needs to get a handle on what someone’s trying to say to them? Part of what I do is helping people read in between the lines. People who have crossed continents or have a disability that impacts on their…

  Sofija Opacic

  May 21, 2013

  communication

  communication, networking, writing